Published Articles
Customer rapport can make or break your business
You are the owner, operator and/or manager of your business. You realize that "the customer is always right." You know there are right and wrong ways to meet, greet and handle a customer to make them happy and assure they return to your establishment. But, do you make sure all your employees do as you do?
Does it cost too much or is it heartfelt commitment?
Think of your business as a club, the place skaters of all ages comet to do their rendition of clubbing. When the club looks tired, run down, and out of date what happens? Business falls off and if something is not done it will eventually fail and close.
Join the ‘Experience Economy’ and expand your business
Consumption is an experience, every business is a stage, and work is theater. In the age of the experience economy, customers themselves become the products. They demand "experiences" that can transform their behavior, their health, eve their lives.
The cash is in the system: Cash Handling 101
Every time I do a money transaction, whether it is in a market, retail store, restaurant or coffee shop, I am always amazed at how often my change is handed back to me or placed on the counter and pushed back to me. Whatever happened to counting back change to a customer?
Fundynamix at Work
Business owners and corporate America miss opportunities that cost them millions of dollars every year because they fail to recognize that fun is good. Fun contributes to nurturing a culture of caring and believing in a company's vision. Employees not only respect and care for owners and managers, but more important it is also the way they will treat guests.
Inventory control: Gain thousands of dollars this year!
Most small business owners choose not to conduct regular inventories or worse, none at all. Food and beverage, retail sales and vending sales make up to 20-30 percent of a roller skating business's gross revenue. In order to maintain reasonable profit margins you have to make sure that cost-of-goods gross profit margins are kept at 17-17 percent.
“Bill provides the paddles for today's business operator to catch the next wave of customers and profits. He can't do the paddling for you, but he'll make it much easier with just the right paddles to fit your business.”
— John McFadden
“Bill, your message was warmly received by our franchisees and your keynote speech was the highlight of our two day gathering. Those in attendance found your message very important and highly beneficial as well as a great motivator as we begin a new season.”
— Mark Soto
“The impact that you have had on our business is tremendous. You inspired our management and key employees to buy into the same principles. With the daily bench marks you created and taught them, they operate for daily profit.”
— Daniel Brown